Business


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The Little Sandwich Company That Could
Business Spotlight

The Little Sandwich Company That Could

By Emily G. Peters Pasadena is full of experiences worth waiting for. Take Union Street Sandwich Company, for instance: slinging stellar sandwiches since 2015 under the careful guidance of owner Stacy Ober. Yet even with Ober’s 30-plus years of culinary experience, she took her time to ensure the shop would succeed. “It was never my…

Enchanted Dancewear Keeps Dance Fashion En Pointe
Business Spotlight

Enchanted Dancewear Keeps Dance Fashion En Pointe

By Emily G. Peters The key to becoming a great dancer? Mastering the moves, of course. But the first step in that direction might happen even before setting foot on the dance floor. “Look the part,” said Sarah Gallegos, who took over as owner of Enchanted Dancewear about a year ago. “You could literally take…

Understanding the Ways to Create a Good E-Newsletter
Business

Understanding the Ways to Create a Good E-Newsletter

What are the resources and techniques in creating a good e-Newsletter? Beacon Media News for example, uses an idea of e-blast winners. E-blast winners are those in the City of Pasadena area that get the chance to answer a weekly question. Once the company figures out who the winner is, they electronically send them an…

Why Businesses Need to Send E-Newsletters
Business

Why Businesses Need to Send E-Newsletters

An e-newsletter is a very important marketing tool for businesses and organizations because it lets the community stay up-to-date with their events, keeps the company in contact with their subscribers and makes sure the customers are receiving important attention that will help the company’s marketing responses increase. According to A Function of a Newsletter by…

Farmscape Makes Urban Farming Accessible
Business Spotlight

Farmscape Makes Urban Farming Accessible

By Emily G. Peters Americans are getting better at what they put into their bodies. Though not new, the organic food movement has picked up speed in the last few generations, taking plenty of processed and genetically modified foods with it. Still, notwithstanding manifold media attempts to encourage this shift in U.S. eating habits, many…

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