Business

Understanding the Ways to Create a Good E-Newsletter
Business

Understanding the Ways to Create a Good E-Newsletter

What are the resources and techniques in creating a good e-Newsletter? Beacon Media News for example, uses an idea of e-blast winners. E-blast winners are those in the City of Pasadena area that get the chance to answer a weekly question. Once the company figures out who the winner is, they electronically send them an…

Why Businesses Need to Send E-Newsletters
Business

Why Businesses Need to Send E-Newsletters

An e-newsletter is a very important marketing tool for businesses and organizations because it lets the community stay up-to-date with their events, keeps the company in contact with their subscribers and makes sure the customers are receiving important attention that will help the company’s marketing responses increase. According to A Function of a Newsletter by…

Farmscape Makes Urban Farming Accessible
Business Spotlight

Farmscape Makes Urban Farming Accessible

By Emily G. Peters Americans are getting better at what they put into their bodies. Though not new, the organic food movement has picked up speed in the last few generations, taking plenty of processed and genetically modified foods with it. Still, notwithstanding manifold media attempts to encourage this shift in U.S. eating habits, many…

Welcome to the Wolfpack
Business Spotlight

Welcome to the Wolfpack

By Emily G. Peters It looks a bit like the Great Hall at Hogwarts, but Der Wolf is not make-believe. In a city of bars where adequate space, affordability and ambiance tend to come at a premium, this German-themed beer hall has managed to combine all three. “Der Wolf (formerly known as ‘Der Wolfskopf’ or…

The 1980s Rock On at MEOWMEOWZ! Retro Thrift Shop
Business Spotlight

The 1980s Rock On at MEOWMEOWZ! Retro Thrift Shop

By Emily G. Peters You’ve likely driven by MEOWMEOWZ! Retro Rock Shop a hundred times without knowing it. For a (relatively) inconspicuous shop dotting Pasadena’s main thoroughfare, this small thrift shop showcases a veritable riot of new, retro and vintage clothing, accessories and music for the 1980s rock-goth-punk in your life. Unsurprisingly, John Hughes is…

A Secret Coffee Gem at Pasadena Central Library
Business Spotlight

A Secret Coffee Gem at Pasadena Central Library

By Emily G. Peters The sun is baking down on the small coffee kiosk hidden in the courtyard of Pasadena Central Library, but that doesn’t mean customers aren’t ordering the hot stuff. The proprietor of Espress Yourself Coffee Bar, Richard Hawthorne, extends an open tin of tea leaves like a bouquet, inviting the customer to…

Arcadia Realtors Say Housing Demand in Decline
Real Estate

Arcadia Realtors Say Housing Demand in Decline

California’s housing market dropped below the 400,000-level sales benchmark for the first time in more than two years as high home prices and eroding affordability combined to cut into housing demand, the Arcadia Association of Realtors (AAR) said recently. Closed escrow sales of existing, single-family detached homes in California totaled a seasonally adjusted annualized rate…

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